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What to Ask Before You Hire a Fractional CFO

Ten questions to bring to a first call, what a good answer sounds like, and how to tell whether you are ready.

Almost everything written about hiring a fractional CFO is written by people who sell the service. This checklist is too. So we wrote the version we would want handed to us if we were sitting on your side of the table, including the questions we would rather you did not ask.

4 pages · PDF checklist · No cost, no call required

First page of What to Ask Before You Hire a Fractional CFO
What's inside

The vocabulary, straightened out

Bookkeeper, CPA, controller, CFO. Four roles that get used interchangeably, and the confusion is expensive.

Ten questions, and what a straight answer sounds like

Every question comes with why it matters, what a good answer sounds like, and what to watch out for. Including the ones we would rather you did not ask us.

Whether you are actually ready

Readiness signals for a business and for an individual or family, plus the honest signals that say to start somewhere else first.

When to call someone else entirely

The work that belongs to a CPA, an attorney, a licensed investment professional, or a bookkeeper, and how to tell which one you need.

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  • Ten questions to ask on a first call, and what a straight answer sounds like
  • The difference between a bookkeeper, a CPA, a controller and a CFO
  • Readiness signals for a business, and for an individual or family
  • When a fractional CFO is not the answer, and who to call instead

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